Living up to the band's legendary status, KISS Rum Kollection has been crowned with Gold and Silver medals at the recent Las Vegas Global Spirits Awards.
A favourite in the so called ‘Entertainment Capital of the World’, KISS are no strangers to adoration from Vegas – and now the recently launched KISS Rum Kollection stands centre stage after taking home two awards for quality.
In October 2020, KISS Black Diamond Premium Dark Rum launched with flying colours. In its first month, the drink became the fastest-selling spirits product in Systembolaget's order assortment since the new evaluation model was introduced. Immediately a fan-favourite, due to its unique label design and homage to the original costumes and makeup, KISS Black Diamond Premium Dark Rum will surely now also grab the attention of rum aficionados with its Silver medal win.
Following this success, KISS Detroit Rock Rum rocked onto the scene in November 2020, captivating fans and connoisseurs alike due to a perfect combination of artistry in both design and master blending. The rum had already won the attention of Systembolaget, receiving a secured volume listing due to the high quality liquid. Now, KISS Detroit Rock Rum adds another accolade of a Gold medal win from the judges in Las Vegas.
The Las Vegas Global Spirits Awards are held annually at the end of each year in Las Vegas. The competition's assessment process is 100% blind testing, meaning that no one on the jury sees the bottles or knows which product is in their glass - the competition focuses entirely on the quality of the liquid. In the latest edition of the competition, 750 spirits products in different categories participated.
“We could not have started the year in a better way. Our products received international recognition, and blind tests are very important to demonstrate the high product quality for which we strive. The result speaks for itself and we keep our promises. At the beginning of 2020, we set the strategy to participate in international competitions, and having both products from KISS awarded in their first competitons is fantastic. These awards are an important tool for opening up new channels abroad and attracting rum consumers outside the KISS fan base," Filip Lundquist, CEO of Umida Group AB (publ) comments.
For more information about the competition, jury or winners, visit the Las Vegas Global Spirits Awards website, https://www.vegasspiritawards.com/ .
Brands for Fans worked with Epic Rights, KISS’s retail licensing agency, to develop these two products.
Follow KISS Rum Kollection:
Website: coming soon
About KISS Black Diamond Premium Dark Rum:
Premium Caribbean dark rum barrel aged up to 15 years, bottled at 40% vol.
Nose: Nuanced aroma with a pronounced oak-character. Distinct tones of dried fruit, butterscotch, arrack, vanilla, orange peel and nuts.
Palate: Layered palate with a restrained sweetness and a marked oak-character. Well defined tones of dried apricot, arrack, vanilla, nuts, dried dates, vanilla fudge, cinnamon and chocolate.
Alc. Vol: 40.0%
Origin: A variety of Caribbean Rums up to 15 years.
Volume: 500 ml
Price: 39.90 EU
About KISS Detroit Rock Rum:
Dominican Republic Reserve Rum barrel aged 8-15 years, bottled at 45% vol.
Nose: Nuanced spice, distinct oak character with tones of arrack, dried figs, sultanas, brown sugar and chocolate.
Palate: Initial restrained sweetness, builds with notes of arrack, dark chocolate, apricot, dried figs, nuts, butterscotch and orange.
Alc. Vol: 45.0%
Origin: A selection of Dominican Republic Reserve Rums barrel aged 8-15 years
Volume: 700 ml
Price: 49.90 EU
KISS remains one of the most influential bands in the history of rock and roll after 45 years. KISS has earned more Gold Album Record Awards than any American band in the history of The Recording Industry Association of America’s (RIAA) Gold and Platinum certifications with 26 KISS albums and four solo albums released simultaneously—a feat never before achieved by any band. To date, KISS has released 44 albums, with 14 achieving Platinum status and three albums reaching multi-platinum. KISS has sold more than 100 million albums worldwide and their legacy continues to grow their fan base, generation after generation.
KISS continues to build on the momentum recently generated by sold out tour dates, incredible media coverage and consistently phenomenal concert performances on their End of the Road world tour, which is scheduled to continue in 2021. For more information on the band’s activities and events, visit www.KissOnline.com.
About Epic Rights
Epic Rights is an industry-leading branding, merchandising and artist’s services company representing a diverse roster of iconic music artists such as 21 Savage, KISS, AC/DC, Def Leppard, Katy Perry, Britney Spears, Bob Dylan, the estates of John Lennon, David Bowie and many more. Epic Rights offers a broad range of services, including retail distribution, tour merchandising, global e-commerce, VIP/fan experiences, and fan engagement opportunities. Epic Rights is headquartered in Santa Monica, California. For more information, visit: www.epicrights.com.
About Brands For Fans
Brands For Fans is a Swedish company in a global market, a leader in marketing and sales of alcohol products produced by and together with artists. Through close collaboration with bands and artists such as Ghost, HammerFall, In Flames, Jonas Åkerlund, Judas Priest, KISS, Motörhead, Rammstein, Scorpions, Slayer and Sweden Rock Festival, attractive products are launched for the fans. Our way of creating successful business for both artists and beverage producers has given us the opportunity to reach both the rock audience and beverage connoisseurs by working creatively with our releases and credible communication.
In business since: 2012. From January 2018 Brands For Fans is a part of UMIDA Group.
Brands: Ghost, HammerFall, In Flames, Jonas Åkerlund, Motörhead, KISS, Rammstein, Scorpions, Slayer and Sweden Rock Festival.
Business idea: To, via lifestyle products, strengthen the connection between artists and their fans.
For more information contact:
Global Brand Manager
+46 76 304 66 55
Business Development Manager
+46 72 727 11 28